Let us create a 3d Digital eBook for you! DigyCat.com
5 Breakthrough Marketing Ideas
Do you ever get frustrated with your marketing? Are you putting in a lot of effort but not getting the results you want? Don't you wish you could just hit a switch and get a better response from your mailings, sales calls and web site?
You hear a lot about breakthroughs; is it all hype, or can you really create a breakthrough in your marketing and sales? I know that you can.
I spent last weekend skiing in Vermont with my spouse, nephew and his finance Sonia. We were all having a great time on the slopes, except Sonia. Sonia doesn't have as much experience as the rest of us and was struggling to keep up. Her problem wasn't one of effort. She was working much harder than the rest of us, fighting each turn and slowing her progress down the hill. In a few minutes, I showed her how to tip her skis to make easy, graceful S shaped turns that took advantage of the new shaped skis. After making a run or two, she was skiing twice as fast with less effort, and having more fun.
You too can experience a breakthrough in your skiing, golf swing or in your marketing. If you are like most business owners, you advertise, send out mailings, make sales calls and have a web site. This is what you do to market your business; the way you do these things will make the difference between success and failure.
What would constitute a breakthrough in your business? Like Sonia, you may be inadvertently working harder than you need to be to get the results you want. With a few changes to your marketing strategy and techniques you could be getting a lot more attention, generating more qualified leads and converting more prospects to clients and having more fun.
Here are five ideas to get your marketing headed for a breakthrough:
1. Focus on your target markets' primary concerns in your sales calls, your brochure, your ads and on your web pages. Your prospects' problems and wants brought you together; use this to keep prospects' attention.
2. Use questions to get the conversation going. Whether you're on the telephone, writing web page copy or writing an ad, ask your prospects questions to get them thinking about what they want and how you can help them.
3. Give something away that your prospects need. The more helpful information you give away to prospects, the more business you'll receive in return. Give away ideas they can use and help them understand when and how to use your products and services.
4. Build a mailing list of people who want more of your ideas and information. Use the list regularly to stay in touch and you'll increase your credibility the perceived value of your goods and services, and your sales.
Other Breakthrough Ideas
- When people are at the point of purchase, prompt them to buy additional products and you can double your revenue.
- Call people who have bought your products after a couple of weeks to get feedback. There is a good chance they'll be interested in buying additional products or services.
Whether you want to become an expert at marketing, skiing or cooking, the key is to let go of methods that aren't working for you, and learn and apply the techniques used by the experts. Nine times out of ten, the problem is in getting the basics right. You can achieve a breakthrough in sales when you understand and apply these proven marketing principles and techniques.
The author, Charlie Cook, helps service professionals and small business owners attract more clients and be more successful. Sign up for the Free Marketing Plan eBook, '7 Steps to get more clients and grow your business' at http://www.marketingforsuccess.com
Presentation - Google News
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news
Data Visualization Flash Charts: Information in a Flash
Flash chart, flash map, flash graph may be mistaken for flashy visual aids. It is true that many data visualization tools are flashy and consequently overwhelming and counterproductive, but the market has produced data visualization capable of simplicity and speed-thus "flash" does not stand for flashy; it stands for information in a flash.
Presentation Skill Mistakes
Last week my husband and I attended an awesome 4 day work conference! I decided to sit in on both days of business presentations hoping there would be a nugget or two I could share with you.Presenting to an audience of 100 to 300 top producers were executives of a large company.
5 Breakthrough Marketing Ideas
Do you ever get frustrated with your marketing? Are you putting in a lot of effort but not getting the results you want? Don't you wish you could just hit a switch and get a better response from your mailings, sales calls and web site?You hear a lot about breakthroughs; is it all hype, or can you really create a breakthrough in your marketing and sales? I know that you can.I spent last weekend skiing in Vermont with my spouse, nephew and his finance Sonia.
Eight Success Tips for Your First Trade Show Booth
Exhibiting in a trade show can involve a major investment of money and time. But the financial returns for your business can be excellent if you learn some of the secrets of trade show booth success before signing up for a show and investing in your displays.
Ten Fun Ways to Liven up Any Presentation
Most of us would agree that having humor in our lives increases rapport, strengthens our relationships and overcomes communication barriers. People who work in a positive, often playful environment are more likely to stay.
Your Unique Point of View
I had a chance to go to one of those big positive thinking rallies recently. I am one of those positive personal growth people that really enjoy that kind of thing.
Wow! Is That ME? - Creating a Powerful One-Page Bio
First of all, what is a bio sheet and why do you need one? A bio sheet is a one page description of who you are--your background and achievements. Your bio is an important part of how you present yourself to potential clients.
Audience-Friendly Presentation Style Habits in Three Easy Steps
You have presentation style habits that automatically appear when you are speaking in public. Where did these habits come from? Most likely you picked them up from watching other people give presentations, or they are carry-overs from your own conversational style.
Tips to Temper Speaking Anxiety
People take it for granted that leaders have achieved some skill in public speaking. Yet anxiety persists because leaders face very challenging situations and have a great risk of embarrassment.
Six Marketing Tips for Trade Show Success
A trade show is an ideal way of showcasing your products and services to a large number of prospects all at the one location and at the same time. Thoroughly planned marketing is the key to success at your next industry related exhibition.
Practice Makes Perfect - 7 Tips for Making the Most of Your Presentation Practice
Believe it or not, preparation is a better determinant of presentation success than knowledge, experience, or even talent. The best presenter is almost always the presenter who is the most prepared.
Is This Thing On?: Keeping Your Audiences Attention
First and foremost, you must deal effectively with your own emotions, ego, hang-ups, inhibitions, and fears. This will release you to focus on the audience is their attention level.
"The human brain starts working the moment you are born and never stops until you stand up to speak in public." (Sir George Jessel)Have you had this feeling before? Rest assured you are not alone.
How to Begin a Lesson Plan
DEVELOPING LESSON PLANS: In developing lesson plan formats, two things are paramount: extraordinarily careful documentation and room left for possible changes. Sloppy accounting of the direction your class will be going is worse than none.
Give Your Audience Something to Talk About
There is an old saying: "The first thing to do when the audience goes to sleep is to prod the speaker." Most presentations are not intense enough.
Improve Your Bottom Line with What You Say
When was the last time you thought about what you were actually saying to potential clients? Are you closing the deal more often than not? Or maybe it's time to revamp your elevator speech or introduction.Remember potential clients do not want to hear statistics about you and your company; they want to know how your product or service will benefit them and make their life easier.
How to Make Good Use of Your Web Conference Session
Preperation is vital when conducting a successful videoconference session. Thus there are a number of steps to remember prior to the videoconference session itself:Always test the equipment before hand.
Media Training 101: Where To Look During A Television Interview
Ever had that uncomfortable feeling of not knowing where to look when making a point, delivering a message or asking a question?Nervous furtive glances looking sideways, upwards or downwards? Anywhere but the gaze of the person you're trying to persuade and influence.Effective communication is about making an emtional connection with another human being.
Dump Your Speeches For Leadership Talks
The CEO of a worldwide business asked me to help him develop a talk he planned to give to several hundred of his top executives. He said, "I feel as if I'm Daniel going into the lion's den.
Create A Better Impresion With Your Emails
How do you come across in your emails?As I receive more and more requests forassistance by email, I also get more and morepoorly worded or badly formatted emails.When you ask someone for help, or approachthem for the first time, you will get a muchbetter response if you word your initial contact carefully.
MyIdeal Domain Is For Sale - $8,000 For Enquiries eMail Us
© www.MyIdeal.biz - 2012